Method
A clear method, from the first conversation to launch.
Six steps, always the same, adapted to your project.
On this page
1. Understand
Your business, your real goals, your constraints. We ask the right questions before proposing anything.
What we ask of you: an honest conversation about your current situation.
What you receive: a clear diagnosis of what works and what is blocking.
2. Structure
The site architecture and your visitors’ journey, before any design.
What we ask of you: to approve the proposed structure.
What you receive: a site plan that makes sense before it is even pretty.
3. Design
Art direction and mockups: a site that looks like you.
What we ask of you: your feedback on the proposals.
What you receive: mockups that show exactly what the result will look like.
4. Build
Development, integration, automation.
What we ask of you: your availability for the check-ins.
What you receive: a working site, tested before launch.
5. Make visible
SEO, GEO, launch, measurement.
What we ask of you: nothing in particular at this stage.
What you receive: a live site, correctly set up to be found.
6. Evolve
Ongoing follow-up and optimisation.
What we ask of you: to tell us what works and what doesn’t in the field.
What you receive: a site that keeps improving instead of freezing.
A method that reduces bad surprises
This six-step method applies to a business website as much as to a platform. It sets out what we expect from you, what you receive and when.
It builds in speed and mobile experience from the start, measured by Google’s Core Web Vitals.



